Finally – A Carpet that Stands Up to Your Pets! September, 2014
Now you can have pets and carpeting – and not worry about stains and pet hair problems. Classic Carpet & Flooring is proud to offer STAINMASTER® PetProtect™ carpet and cushion system from INVISTA, the perfect solution for today’s pet-loving homeowners. STAINMASTER® PetProtect™ carpet and cushion system is a new, durable and easy-to-clean STAINMASTER® carpet that resists the most difficult pet stains and easily releases pet hair when vacuumed. An important part of the system is the STAINMASTER® carpet cushion with a unique moisture barrier. Research indicates more U.S. households have pets than they have children, so the system can serve as a solution for today’s households that consider pets to be part of the family. “Pet owners love their pets, but our consumer research shows they want tidier pet-friendly living spaces,” said Melissa Minihan, STAINMASTER® vice president of marketing. “STAINMASTER® PetProtect™ carpet allows pets to be pets, so that homeowners can maintain pride in their homes.” STAINMASTER® PetProtect™ carpet is made with the built-in stain protection of SuperiaSD™ solution-dyed nylon 6,6 fiber - making it resistant to fading, even when exposed to intense sunlight and powerful cleaning agents. The proprietary moisture barrier found on STAINMASTER® carpet cushion helps keep moisture and spills from soaking into the cushion and subfloor, allowing for more thorough cleaning and odor reduction. The company’s laboratory testing revealed that more pet hair was removed when vacuuming STAINMASTER® PetProtect™ carpet than the majority of other carpets. “This means more pet hair in your vacuum and reduced pet hair on your clothes, something almost every pet owner will appreciate,” added Minihan. Consumers will begin to see STAINMASTER® PetProtect™ products at STAINMASTER® flooring retailers in November. For more information about this exciting new product, visit www.ClassicCarpet.com.
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